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Agency Contracts: The 5 Non-Negotiable Documents for Scale
Negotiate Higher Agency Retainers Key Takeaways: The Strategic Contract Stack The MSA is Non-Negotiable: The Master Service Agreement (MSA) establishes the legal ground rules, protecting your agency from liability and setting foundational terms for termination and IP ownership. SOW Prevents Scope Creep: The Statement of Work (SOW) is the operational document. It must be hyper-specific, […]